Joe Martin is an ambassador for the Clayoquot Sound, promoting cultural practices and cross-cultural education. A master carver of dug-out canoes, Joe shares his ecological knowledge, traditional stories and foods and his gentle wisdom to build strong relationships. A founder and board member of the Tonquin Foundation, he is concerned with the coast’s maritime heritage including the development of a maritime museum. He is very active in arts and culture in the Tofino and Ucluelet areas, most recently with the launch of the Carving on the Edge Festival bringing together First Nations and Non First Nation carvers to share their skills. His nominator says…’Joe is one of those people who simply enriches the world by being here’.